Tag Archives: giveaway

A Necessary Evil — Part III

When should your book marketing begin? For most new authors, including those who’ve managed to sell a book to a Big Five imprint, the marketing should begin as early as possible. One of your goals should be to garner as … Continue reading

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Pulling the trigger

Self-promotion sucks. To me, it feels like standing up in front of a room full of people and shouting, “Hey, look at me! See how cool I am.” And then, of course, everyone in the room will commence throwing vegetables … Continue reading

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Free puppies–get ’em while they’re hot! (Originally posted on Goodreads.com Mar. 16, 2013)

My Dad, who was–by any measure–a wonderful guy, used to warn me that there was no such thing as a “free puppy.” As a child, I agreed with him, because who in their right mind would give away a perfectly … Continue reading

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